Have you surfed real estate sites lately? Many still make some fundamental mistakes that tend to drive visitors away, rather than offering a rich experience that people will return to.

A visitor who has come back to your site several times is well on his way toward picking up the phone ... Click to read the article details

"Two story brick traditional with 4 bedrooms, 2.5 baths, island kitchen, and large deck!" Sound familiar? We often talk about houses in terms of room count, along with a list of finishes, such as tile floors, granite counters, or faux paint. While this vocabulary conveys certain facts, it does ... Click to read the article details

Green building is a design process that grows out of a connection with the natural landscape. It is a set of informed decisions that considers the site and materials to reduce the cost, maintenance, and energy usage of the home. Conservation is central to the green building approach. Green homes ... Click to read the article details

1. A sense of historic connection resonates with buyers today. French, English, Tuscan and Spanish homes with stone or stucco walls, tile roofs, iron fixtures, heavy beams and rustic floors are in demand. Old world styles are in demand.

2. The Craftsman style, built in the early ... Click to read the article details

Being a Realtor is not like it used to be a few years ago. Now, in addition to being experts in marketing homes, we have to be highly skilled webmasters, too. My day job is marketing my listings, my night job is marketing my web site. I go from closing to copywriting, from public relations to ... Click to read the article details

Buyers of re-sale homes almost always have their homes inspected by a professional inspector. Buyers of new homes, however, often do not take this important step. There are several reasons for this:

1) The buyer is getting a brand new home, and thinks that the inspection is an ... Click to read the article details

Before a buyer considers your home seriously, it must meet his needs in many ways. It must be a suitable neighborhood, commuting distance, size, layout, etc. If most of these needs are met, the buyer will move toward making an offer for your home. The purchase decision is an emotional and ... Click to read the article details